Week 1 has been a whirlwind of decision making for our team. We threw around a few ideas of what we could sell. The idea of uplifting messages for co-workers and how we could deliver those messages morphed into funny and positive ring tones. We all loved this idea because Craig already has the recording equipment and ability to make our ring tones. When you combine that with the fact that we would not have to purchase inventory nor provide a physical distribution channel, this seemed like a great way to quickly produce a product to sell without investing in inventory that no one may want.
So, we decided on our product, but we really didn't know if we could find a place in the market. We set up a survey on surveymonkey.com and are gathering those results. It seems that about 50% of respondents have purchased ring tones and most of them were open to considering our funny ring tones when the time comes. We will hold off on a final decision until the survey is complete, but things are looking good!
We registered our domain and we are www.funny-tones.com. PayPal is set up to accept payments. We will gather survey responses for the next few days and then if the results indicate we should continue, we will record our ring tones and launch our web site.
Robin's daughter volunteers with an organization called Overcoming Barriers here at JMU. The organization provides free services to children with disabilities in the Shenandoah Valley. This program offers exercise therapy and recreation for children with disabilities that range from minor to severe. They offer gym class, swimming, weight lifting and general exercise meant to stimulate physical strength and growth. Unfortunately for the children in the program, their grant will not be renewed next year due to budget cuts. Overcoming Barriers does not charge the families for the services they provide, but they are not able to provide them completely for free. Our hope is that the organization can use our funds to extend their program while they search for additional funding.
This wraps up week 1. Hopefully, we will be in business quickly so we can maximize the impact our web site can have for our charitable organization.